Grace Ashiru
AUTO24.africa, a groundbreaking marketplace for pre-owned vehicles, has today declared its growth into four additional African markets: Morocco, Rwanda, Senegal, and South Africa. This development follows an exceptionally prosperous inaugural year in Ivory Coast, setting the platform on a path to becoming Africa’s leading multi-brand retailer for used vehicles. The significant investment received from Stellantis last year is aiding AUTO24.africa in transforming the African automotive industry with unique customer offerings.
Axel Peyrière, the CEO of AUTO24, stated, “Being customer-centric is our obsession. Our aim extends beyond being the market’s best; we are committed to providing unmatched services for every individual looking to buy or sell used cars. This growth underscores our unwavering commitment.”
AUTO24.africa extends unmatched and exclusive services, encompassing a five-day refund policy, a six-month warranty, one-year maintenance, and one-year insurance plans for every vehicle. The platform also offers easy financing options, collaborating with multiple partners. These unprecedented benefits in many African nations set a new benchmark for vehicle ownership.
Stellantis, the principal investor, persistently supports AUTO24.africa on its bold path. This support seamlessly integrates with Stellantis’ strategic blueprint, DARE FORWARD 2030, contributing to broadening mobility solutions to satisfy customer requirements in Africa extensively.
Africar Group, the parent company of AUTO24.africa, has been a trailblazer in online automotive classifieds within Sub-Saharan Africa since its inception in Australia in 2016. The company harnesses state-of-the-art technology to deliver seamless digital experiences tailored to the unique requirements of the African market.
This year’s expansion is pivotal in AUTO24.africa’s overarching vision to become Africa’s premier multi-brand certified pre-owned car retailer. The platform is committed to introducing additional features and capabilities to elevate the automotive buying and selling process, all while maintaining trust and transparency.
The forthcoming platforms for the newly included countries will be available in international and local languages, serving a broader customer base. These dedicated websites—auto24.ma for Morocco, auto24.rw for Rwanda, auto24.co.za for South Africa, and auto24.sn for Senegal—will introduce an exceptional feature enabling customers to reserve and secure their desired vehicle before conducting a test drive and finalizing the purchase. This unique offering establishes a new standard in the market, further enriching the customer experience.
About Stellantis
Stellantis N.V. (NYSE: STLA / Euronext Milan: STLAM / Euronext Paris: STLAP) is a prominent global automaker and mobility provider. It boasts a rich history and iconic brands that capture the spirit of its visionary founders and resonate with today’s customers through innovative products and services. These brands include Abarth, Alfa Romeo, Chrysler, Citroën, Dodge, DS Automobiles, Fiat, Jeep®, Lancia, Maserati, Opel, Peugeot, Ram, Vauxhall, Free2move, and Leasys.
Driven by diversity, Stellantis is committed to leading the way in how the world approaches mobility. Rather than aiming to be the largest, the company aspires to be the foremost sustainable mobility tech company, creating added value for all stakeholders and the communities it serves. For more detailed information, you can visit their website at www.stellantis.com.
About Africar Group
Africar Group Pty Ltd is an Australian entity that owns, operates, and expands Africa’s most extensive network of automotive marketplaces. Operating in over 45 countries and serving markets with a combined population exceeding 1 billion, it has facilitated secure and convenient transactions for millions of buyers and sellers of used vehicles over the past five years. Africar Group is an initiative established by Emerging Classifieds Ventures (www.ecv.ventures), specializing in developing and operating marketplaces in emerging markets. For more details, please visit www.africargroup.com.
