Reports of Safaricom engaging American retail giant Amazon on the integration of M-Pesa payments on its e-commerce platform have now been confirmed by the telecommunication giant’s CEO during a podcast with the Kenyan Wall Street. Peter Ndegwa also confirmed that Kenya’s largest telco will seek partnerships with companies such as Facebook and Google, as it pursues an approach of increasing revenue past payments and credit.
The process if successful will see Kenyan able to shop for goods through Amazon.com. As part of the new arrangement, Kenyans can make payments when buying goods through an M-Pesa checkout option. The relationship between Safaricom and Amazon can be traced to Amazon Web Services, where Safaricom runs its cloud sales.
It is worth pointing out that M-Pesa makes up a third of the revenue from East Africa’s largest company. Already there are partnerships between PayPal Holdings Inc and a unit of Alibaba Group Holdings Ltd.
More on the developments at KenyanWallStreet