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Martina Biene to Lead the South Africa Volkswagen

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Martina Biene via volkswagen-newsroom.com

TechInAfrica — Martina Biene is appointed to be the Head of South Africa Volkswagen brand replacing Carla Wentzel who has been appointed as the Group Managing Director of Volkswagen Group Island that represents the Volkswagen, Audi, SEAT, Skoda, and Volkswagen Commercial brands in the Irish market.

She will start her position in South Africa Volkswagen brand from October 1, 2018. Previously, she was the Head of Product Marketing of Wolfsburg Volkswagen. She has been joining the team in Volkswagen Group for about 16 years with experiences in Product Planning and Product Marketing for Luxury Vehicles and the Volkswagen Brand in Germany, Belgium, and Luxemburg.

Speaking of Carla Wentzel, before leading the Volkswagen brand, she played her Group role in Planning and Logistics, IT, Marketing Research, Dealer Training and Customer Centricity Program.

The Chairman and Managing Director of Volkswagen Group South Africa, Thomas Schaefer comments on the designation of Carla and Martina’s new positions. He states: “We wish Carla Wentzel and Martina Biene every success in their new roles and are confident that their energy, passion and commitment to the automotive market will benefit their new teams respectively.”

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