TechInAfrica – Safaricom opened its new outlet in Eldoret town only a few days ago. The opening of a new retail outlet in Eldoret is one of the strategic plans of Safaricom to gain more customers in the region. Precisely, the new outlet’s location is at Eldocenter Mall, Uganda road. For the record, it is the second outlet in the town.
The Director and Regional Sales and Operations of Safaricom, Steve Okeyo explained: “The opening of the new retail shop has been driven by increasing demand for Safaricom products and services in Eldoret town and the larger Uasin Gishu County. We have seen a huge increase in footfall in the only shop that is in Eldoret town and we felt the need to open a second one to offload the traffic and enable us serve customers much faster.”
Safaricom has opened its retail shops in many parts of the country to gain more customers. Moreover, there are 125 customers care desks in a total of six regions where the 21 of them are located in Rift region.
Speaking about the opening of the outlet and the business strategy of Safaricom, Okeyo said, “The opening of this retail outlet is in line with our strategic business objective of putting the customer first. Our intention is to ensure that as we continue growing, innovating in technology and investing in our network, we do not lose sight of the customers and their needs. The regional approach enables us to serve customers better, get quick feedback from them and ensure we meet their needs from wherever they are.”
There are various services customers able to access, such as getting original 3G and 4G devices, changing SIM cards, purchasing airtime as well as accessing many other Safaricom services and products.