Denis Opudo
Nokia is in partnership with MTN to integrate its Customer Experience Management (CEM) software at MTN Nigeria. MTN announced its quarterly revenue collection which ended on 30th September 2017. The communication company experienced a drop in the number of subscribers in various markets including Uganda, Nigeria, Cameroon and South Africa and there was an overall drop by 0.7%.
However, the communication company had some positive deviations from revenue collection in important markets in Africa. In Nigeria, the company had 11.2% increases in total revenue backed by data revenue increase of 72.1% though it admitted that the digital revenue increase had been negatively affected by the current optimization of VAS services.
The company is on the move of increasing the SIM registration despite the fact that it had 5.25 decreases in the number of subscribers to the current number which is 50.3 million. Nokia says MTN Nigeria is the first service provider in the region to use Nokia Cognitive Analytics for Customer Insight with Nokia Service Quality Manager (SQM) software.
MTN will hence leverage the global expertise of Nokia Analytics Office Services to help its transformation to a customer-centric business. The partnership will be important in the MTN’s effort to find new and more innovative ways to deliver a superior experience for their customers.
