Denis Opudo
The taxi field in Africa has always been viewed as men’s affairs. Nigerian women are changing how that is done. A good number of Nigerian women are now taking battling in the transport industry by their Nigerian male counterparts. Uber is a tech company with a transport app in it is now absorbing more Nigerian women as their drivers.
The company is on the move of ensuring that come 2020, more than 1million female drivers will be operating their app globally. Uber is on a mission of empowering more women by 2020, and that is reflected by the number of women joining the platform. Already women are getting familiar with the work by increasing their confidence and becoming more independent than before.
The recent meeting that was held in Lagos dubbed “Uber for Her” brought together Uber female driver partners and Uber management. According to Blessing Manuel Smallvoice, while facilitating a session on Winning the Customer Service Game, women are in a position of being successful in anything they put their mind in. Women are encouraged to always walk with their heads high by not allowing the gender issue to derail them. Uber for Her was held in partnership with She Leads Africa (SLA), an organization that is run by women from Africa who are dedicated to supporting entrepreneurs and their journey towards professional success through online content and offline programs. The event saw more than 100 women attending to show the seriousness of women in developing from now to 2020.
Uber is committed to promoting diversity and inclusiveness for the amazing women of West Africa. This event is an opportunity for the company to continue to empower women and to show them the many ways they can thrive economically and be successful as individuals. The best way of developing the continent is by giving priority to women empowerment. Uber has a global vision of raising the skills and economically empowering 1 million women across the world by 2020. Nigerian women are said to be very industrious, focused and entrepreneurial, and luckily for Uber, the company has some women partnering with Nigerian Uber driver-partners. The event was meant to allow more women to get the Uber app.
In another development, Uber recently gave some powerful features that have made it even easier for its over 267, 000 riders and 7,000 driver-partners to choose when, where, and how they drive. The new fare structure ensures that time spent in traffic is accounted for, providing driver-partners and riders with a more reliable experience. Uber said that creating economic opportunities for driver-partners through technology remains one of its key priorities for West Africa for the rest of 2017 and in the forthcoming years.
