Grace Ashiru
Winshot, a retail tech startup headquartered in Tunisia, has secured funding in the six-figure range to enhance operational efficiency and elevate the consumer experience for brands, retail chains, and franchise leaders.
The funding, led by Tunisian VC firm 216 Capital, will empower Winshot to establish robust sales and marketing teams and expand its presence in the French and Tunisian markets.
Dhekra Khelifi, a partner at 216 Capital, expressed confidence in Winshot’s potential, citing a stellar team and a product that addresses a genuine need in a promising market as key factors driving their investment.
Winshot is strategically designed to address the complex issues within retail distribution networks by emphasizing two crucial aspects.
Initially, its primary objective is to enhance the efficiency of internal teams, fostering optimal operations in both field activities and at the point of sale.
Furthermore, Winshot employs real-time monitoring to guarantee the seamless application of processes, ensuring strict adherence to brand standards at every point of sale within the distribution network.
